Executive Briefings


​Course Title: Marketing Your Police Department
Course Date: Monday, May 3, 2021 | 10:00 am - 11:00 am
Course Instructor: Chief Keith Germain, Barnegat PD
Course Fee: FREE

This presentation will explore the concept of branding and marketing your agency. Using relatable and contemporary examples we’ll discuss how to create, grow, and publicize an identity for your agency on any budget-- with the ultimate goal of creating an agency brand that engenders trust and credibility. Successful agencies enjoy a higher level of community support, better employee morale, and a reservoir of goodwill from which to draw when faced with challenges and crises.  

There is NO COST to attend this course, but preregistration is required.